A focused review of one journey people depend on
A Trust Audit is a short, focused review of one journey people depend on: onboarding, a payment, identity verification, a claim. We walk it the way a real user would and find where trust breaks. You get:A step-by-step map of the journey as users actually experience it.The specific moments where people hesitate, stall or drop off.A scored assessment of clarity, confidence and recoverability.A prioritised roadmap: what to fix first, and why.
One journey, end to end
We map a single high-stakes journey step by step, from entry to completion, including what happens when it fails.
Fixed scope, defined output
A focused engagement, typically two weeks, ending in a scorecard and roadmap. No open-ended retainers, no scope creep.
Evidence, not opinion
Findings are grounded in journey walkthroughs and real usage signals, not taste or convention.
A roadmap you can act on
You leave with a scored breakdown and a prioritised fix list your team can start on immediately.
Built around the moments that decide trust
Every audit examines the same decisive moments: onboarding, verification, consent, payment, waiting, failure and recovery. These are the stages where products quietly win or lose people.
Six checkpoints, examined every time
Each checkpoint is scored for clarity, confidence and recoverability, then everything rolls into one prioritised roadmap.